In 2025, what was formerly Warner Music Nashville was partnered under Warner Records, thus creating Warner Records Nashville. The goal of this rebrand was to incorporate Warner Records’ iconic logo and make it new and special to Nashville. After working with my team and presenting many different combinations, ideas, and looks, I partnered with the team in LA, and the logo you see above was chosen. This label rebrand also included new and fresh announcement designs, which were featured on banners, social media, and magazines.
collaboration + adaptation
I, along with my team, ideated many logomarks based around Music City. From here, I co-developed the new official corporate mark, successfully merging Warner Records’ classic brand with a new look tailor-made for the Nashville label. I stayed on top of feedback from both the executive teams in Los Angeles and Nashville, pitching diverse conceptual assets before partnering directly with the Warner Records creative division in Los Angeles to finalize the core logo.
identity rollout
After confirming the new logo, my team and I researched, ideated, and designed announcement graphics, implementing the refreshed aesthetic across environmental stadium/venue banners, social media networks, and print advertisement placements in major music publications.
